It was a crazy idea at the time, but not for those who could ‘see’ it in their mind’s eye. For 4 visionaries from Cambridge, Ontario, the idea of making a theatre and films 3 times the size to bring the viewer into the film and give them the experience of being there, was already real – all they had to do was build it and the people would come – and come they did! IMAX now has more than 400 theatres world-wide – but it wasn’t easy. Robert Kerr and Graeme Ferguson are forerunners…and this is their story.